BEGIN:VCALENDAR
VERSION:2.0
METHOD:PUBLISH
CALSCALE:GREGORIAN
PRODID:-//WordPress - MECv7.34.2//EN
X-ORIGINAL-URL:https://awtc.tech/
X-WR-CALNAME:Association Women Technology Champions
X-WR-CALDESC:AWTC
X-WR-TIMEZONE:America/New_York
BEGIN:VTIMEZONE
TZID:America/New_York
X-LIC-LOCATION:America/New_York
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20260308T030000
RRULE:FREQ=YEARLY;BYMONTH=03;BYDAY=2SU
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20261101T010000
RRULE:FREQ=YEARLY;BYMONTH=11;BYDAY=1SU
END:STANDARD
END:VTIMEZONE
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-PUBLISHED-TTL:PT1H
X-MS-OLK-FORCEINSPECTOROPEN:TRUE
BEGIN:VEVENT
CLASS:PUBLIC
UID:MEC-0baf163c24ed14b515aaf57a9de5501c@awtc.tech
DTSTART;TZID=America/New_York:20260916T120000
DTEND;TZID=America/New_York:20260916T130000
DTSTAMP:20260820T143518Z
CREATED:20260820
LAST-MODIFIED:20260820
PRIORITY:5
SEQUENCE:3
TRANSP:OPAQUE
SUMMARY:Scrappy to Scalable: Building the Tech Infrastructure Behind a New Event
DESCRIPTION:\n\n	Launching a new event from the ground up means building more than the attendee experience – you also need the systems, workflows, and processes to make it all work.\nWhen The Military Officers Association of America (MOAA) launched TotalForce+, our team had to build that infrastructure in real time, adopting new technology, creating new workflows, and connecting teams across the organization. We learned plenty along the way: what worked, what didn’t, where we needed to pivot, and how to build a stronger foundation for year two.\nIn this session, members of the MOAA team will share those lessons and offer practical takeaways for organizations looking to move from scrappy solutions to scalable systems.\nAttendees will learn how to:\n\nChoose the right tools: Learn how to identify the technology you actually need and get a look at the specific tools that helped us solve real event, marketing, and project-management challenges.\nIntegrate technology across teams: Build workflows that connect people, processes, and platforms while keeping cross-functional teams moving together.\nMake the case for investment: Identify technology gaps, demonstrate organizational value, and build internal buy-in for the tools your team needs to succeed.\n\n			\n							RSVP\n					\n\n			Speakers	\n\n				\n	\n	Leslie Janaros\nMOAA\nLeslie Janaros is Vice President, TotalForce+, at MOAA, where she oversees the TotalForce+ conference. This flagship event brings together leaders from the military, industry, and nonprofit sectors to address some of the toughest “people” challenges and advance solutions for the military and veteran community.\n\n				\n	\n	Sarah Ferris\nMOAA\nSarah Ferris is Vice President and Chief Information Officer at MOAA, where she oversees MOAA’s technology portfolio operations and strategy.\n\n				\n	\n	Elizabeth Limarzi, CAE\nMOAA\nElizabeth Limarzi, CAE, Senior Director of Marketing Strategy,  is responsible for delivering innovative, collaborative, and engaging multichannel marketing strategies to achieve the association’s membership goals. She plans and implements multiple campaigns and promotions, including development of cohesive marketing and content strategies using traditional and digital media, email marketing, and social media.\n\n				\n	\n	Rachel Barth, CAE\nMOAA\nRachel Barth, CAE, Director, Creative & Visual Communications, sets and stewards enterprise-wide visual, design, and publishing standards within the Communications function, ensuring consistent, high-quality storytelling across print, digital, social media and multimedia channels. The Director partners closely with editorial leadership, digital and UX teams, and communications colleagues to ensure that design, user experience, and editorial intent work together to advance organizational priorities.\n\n				\n	\n	Kristen Stotz, MBA\nMOAA\nKristen Stotz, Senior Director, TotalForce+ Operations, leads the charge in securing sponsorships, exhibitors, and partners for TotalForce+, ensuring a dynamic and engaging experience on the show floor while developing innovative solutions to drive future growth.\n\n
URL:https://awtc.tech/events/2026-9-16-scrappy-to-scalable-building-the-tech-infrastructure-behind-a-new-event/
CATEGORIES:Virtual
END:VEVENT
END:VCALENDAR